
Job Description & Key Responsibilities
ICICI Bank, one of Indiaβs leading private sector banks, has built a reputation for innovative banking solutions, extensive digital platforms, and a customerβfirst mindset. With a network of over 7,000 branches and a robust presence across retail, corporate, and wealth management segments, the bank offers a dynamic environment where fresh talent can grow alongside seasoned professionals. The Retail Banking Group, which drives the bankβs massβmarket outreach, focuses on delivering 360βdegree banking experiences, leveraging technology, data analytics, and deep customer insights to stay ahead in a competitive landscape.
The role of Relationship Manager β Farmer Finance is a frontβline position that blends sales, relationship building, and product advisory for the agricultural segment. As a Relationship Manager, you will be the primary point of contact for farmers and agribusiness customers, understanding their financial needs and guiding them through a suite of banking solutions ranging from Kisan Credit Cards to loan products, insurance, and investment options. The position is designed for fresh graduates who are eager to learn, adapt, and contribute to the bankβs mission of financial inclusion for the farming community.
Key Responsibilities:
1. Create service excellence by partnering with customers throughout their lifecycle and offering suitable products based on financial needs.
2. Source and sell Kisan Credit Cards (KCC) while expanding wallet share of existing customers.
3. Collaborate with internal product teams to deliver 360βdegree banking solutions tailored to agricultural clients.
4. Enhance portfolio quality by ensuring credit risk is managed in line with the "Fair to Bank, Fair to Customer" philosophy.
5. Customize solutions as per branch guidelines and maintain branch infrastructure.
6. Conduct market sensing activities to identify trends, competitor offerings, and potential partnership opportunities.
7. Build strong relationships with customers through regular visits, calls, and digital touchpoints.
8. Work closely with crossβfunctional teams such as credit, operations, and digital to ensure seamless service delivery.
9. Meet and exceed sales targets while maintaining compliance and risk standards.
10. Participate in continuous learning programs and upskill on new banking products and digital tools.
Tech Stack & Tools: MS Office suite, CRM platforms (e.g., Salesforce or inβhouse ICICI CRM), core banking applications, digital banking portals, and basic data analytics tools.
Growth Path: Successful Relationship Managers can progress to Senior Relationship Manager, Branch Manager, or specialize in product leadership roles such as Agricultural Product Manager. The bank also offers rotational programs across retail, corporate, and digital banking for broader exposure.
Why Join ICICI Bank? The bank provides a structured training program, mentorship from industry veterans, and a clear career roadmap. Freshers gain handsβon experience in sales, risk management, and customer relationship building while contributing to financial inclusion for Indiaβs farming community. The inclusive culture, competitive compensation, and emphasis on workβlife balance make it an attractive launchpad for a banking career.